To increase awareness and promote Renold’s series of solutions chains, this campaign targeted key decision makers in the distributor network with an ingenious box mailing.
The concept comprised of a branded rubik’s cube which featured the 6 key solution chain products on each side. The mailing also contained a product brochure and fold-out A2 poster – featuring imagery, key features and benefits of the solutions chains.
The campaign was supported by a series of cube photographic images that rolled out into an email campaign, trade press ads, posters, PR support and press editorial features.
Solutions Chain DM Campaign
What We Did
Concept, Design, Copywriting, Illustration, Photography, Print, Production